Samsung eCommerce
For Samsung's global ecommerce platform, I played a pivotal role in shaping and enhancing the digital shopping experience for 22 countries. I was involved in numerous initiatives, like Samsung Care+, Samsung Rewards and EPP/EDU discounts which achieved significant milestones to drive user satisfaction and business growth.
Samsung serves customers in numerous countries and languages. My efforts ensured the platform's global presence on things like localization and payment options. This resulted in increased sales and a seamless shopping experience for customers across the globe.
I implemented a mobile-first strategy, recognizing the increasing importance of mobile devices in the ecommerce landscape. This strategy included responsive design and mobile app optimization.
Through rigorous testing and continuous performance analysis, I focused on improving conversion rates across various stages of the customer journey. This data-driven approach resulted in significant revenue growth and increased customer retention.
I pushed to prioritize accessibility and inclusivity by ensuring that the platform was compliant with global accessibility standards. This commitment to inclusivity not only expanded our customer base but also reflected Samsung's commitment to social responsibility.